If you’ve ever worked for a bad boss, you’ve probably uttered these famous words …. “I don’t get paid enough to put up with this crap!” Bad bosses destroy morale and employee engagement and, more often than not, they brighten up the whole company when they quit or are finally fired…
How to be A Personal Accountability Coach
“Do something, even if it is wrong,” was my parents’ way of encouraging their children to try, take risks, and take action. Action is better than inaction. Being proactive is better than no action at all. Try. Maybe fail. Do it anyway. Just DO something.
The Analysis Paralysis aka What I Learned About Project Management From a Truck Driver
Academics are trained to be perfectionists, to overthink solutions, and to view a problem through potential research options (even if some are considered irrelevant, improbable, or impossible). It is hard to be a perfectionist, because it means the job is never finished. You can…
Quick strategy session for a Solo-Preneur
Had a meeting today with a solopreneur and he asked for a few reminders on what he should be doing to promote his business. We made a short list, starting with some fairly easy social media to some outbound marketing.
Ways to Improve Marketing Efforts for Businesses, Associations, and Non-Profits (aka How to Avoid Spray and Pray Marketing)
If you are trying to grow your business, increase membership, or attract sponsors, you are marketing. How effective are your marketing efforts? Do you have a current, viable plan, or are you throwing product information into the universe and hoping that someone will call?
Who is Your Business Lifeguard?
Have you noticed the lifeguards at the pool or at the beach? Their job is to be vigilant, watch weather and water conditions, and to save swimmers and surfers who get into trouble. Around water, some people get into trouble because they are overconfident, too tired, or they are not paying…
How to save money, be green, and have your customers buy-in too!
The Sheraton Resort in Steamboat Springs, CO got it right. When you check in they give you the song and dance about how nice it is for you to re-use your towels. What many hotel guests are thinking is “Hey, I paid for this room so that someone else WOULD clean it for me. Why would I NOT want housecleaning services?”
Why Businesses Need to Stop Rewarding Bad Behavior
People respond to incentives, whether positive or negative. The more experienced people are, the more they figure out the systems, and the more use them to their advantage. So it is with a sense of sadness that we acknowledge Alaska Airlines for joining the ranks of airlines that punish their loyal customers who are doing the right thing.
Do You Need to Fix Your Credit Score?
Is your credit score lower than what it should be? Maybe it isn’t your fault. According to the Federal Trade Commission, one in 20 Americans could have a significant error on their credit report, affecting mortgage rates, car loans, personal lines of credit, and security clearances.
April Peterson
