Productive Leaders
If you are trying to grow your business, increase membership, or attract sponsors, you are marketing. How effective are your marketing efforts? Do you have a current, viable plan, or are you throwing product information into the universe and hoping that someone will call?
Have you noticed the lifeguards at the pool or at the beach? Their job is to be vigilant, watch weather and water conditions, and to save swimmers and surfers who get into trouble. Around water, some people get into trouble because they are overconfident, too tired, or they are not paying…
Summer is a wonderful opportunity to take a breath and celebrate what you’ve accomplished during the first 6 months of the year. Summer is also a great time to assess, reevaluate, and tweak processes that lead to greater profitability.
Imagine that you are a hair salon that caters to men. Your salon is beautifully appointed with masculine art, and chairs comfortable for your male clientele. You offer fast haircuts with hot towels and head massages. You install 6 TVs, ideally to show sports shows. This is a great idea.
Are you leaving money on the table because you aren’t running your business as effectively as you could? What do you need to do now to stay ahead of the curve? What should you do to reduce insecurity for your clients and employees, streamline marketing, and take advantage of technology with strategies to build your business?
Time is a ‘premium commodity’ in any business. It is essential that business owners and managers learn how to properly manage time to improve productivity for both themselves and the people around them. Getting more done with the limited time that…
I was very honored to be a guest speaker on Money Q&A’s podcast series called “Your Money Your Choices” this month. My episode title was “Everyone Should Be An Entrepreneur.” Go here to listen and to find out how to finally get off the sidelines and start your own business even in today’s trying economy.
Once you have a business plan, it is necessary to keep it up-to-date. A business plan helps you stay focused on what you need to be doing, who you need to focus on to be the most successful, and where you should focus your time and resources.
1. They push a client into making a quick sale now instead of building a long-term, mutually profitable relationship.
2. They do not complete weekly/monthly/yearly Profit and Loss Statements, so they oftentimes do not know what they are making and where their expenditures are…