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No One Mourns the Wicked

In Wicked, the musical, the Wicked Witch laments that no good deed goes unpunished. (If you haven’t seen it, Wicked is fabulous, and I promise not to ruin the story.) She isn’t the first to be upset when she does the Right Thing and her actions are portrayed another way. Her frustration is shared by many people in business.

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Customer Appreciation!!!!

People return to restaurants, grocery stores, gyms and even churches because that establishment fills a particular need for their patrons, who enjoy a variety of choices. Valentine’s Day reminds us to reaffirm not only our level of commitment to that special…

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Want Referrals? Be Referable!

Many people rely on referrals and repeat business to sustain their livelihood. But there is a difference between repeat business and business loyalty that makes your clients happy to refer you to other people. I have a friend who has been with his insurance…

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